More From Clicks, scored by More From Clicks
Every dimension, including the ones we fail
| Dimension | Weight | Score |
|---|---|---|
| Mobile speed | 20% | 10 |
| Call readiness | 20% | 0 |
| Value proposition (Google) | 15% | 9 |
| CTA quality (Google) | 15% | 7 |
| Keyword→page match | 10% | 7 |
| Single goal (Google) | 10% | 9 |
| Social proof (Google) | 5% | 2 |
| Form quality | 5% | 8 |
What it found
1 · No phone number anywhere on this page
We score ourselves zero out of ten on the dimension we weight at twenty percent — and we tell plumbing companies that a missing or untappable number is the most expensive leak there is. On purpose, for now: our 24/7 answered line launches with the same product we prescribe to clients, and we won't print a number until it answers around the clock. Until then this finding stands against us, and it costs us more of our score than anything else on the page.
2 · Almost no social proof
No star ratings, no review schema, no testimonials, one dated founder case. Google's framework is blunt about this — most buyers want to see that other people trusted you first. We can't fix it with copywriting; it's fixed by earning client results and publishing them with their baselines. Until then: 2/10, openly.
3 · No sticky call-to-action for scrollers
Someone reading to the bottom has to scroll back up or find the closing button. A persistent action bar is a standard fix and it's on our own list.
What passed
99/100 on mobile, 1.5s to main content, 25KB total — faster than almost every page we audit, which average 50–80× heavier. One H1, one job, one primary button — no carousel, no popup, no interstitial, and two navigation links instead of the eighty-five we found on a plumbing page this week. The button says "Send me my free teardown", not "Submit" — the exact distinction Google measures a 33% lift on. Price published, agenda published, no-chase promise stated.
This is the audit we run on ourselves, with the failures left in. The one we run on your page is free, and every finding is priced in dollars.
Get your free teardownMethod: identical to every teardown we produce — Google PageSpeed Insights (mobile), full page-source scan, and scoring across eight dimensions, four of which come directly from Google's UX Playbook for Landing Pages. Findings listed exactly as found, including the ones that cost us points. This page is re-run whenever the site changes; if the score moves, this page moves with it.
Prepared by More From Clicks · on ourselves · 27 July 2026 · see a client-style teardown →